Job @ RebelCode

Marketing Manager

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Posted On 25 February 2024

At RebelCode, we’re excited to announce a groundbreaking addition to our team: a brand-new Marketing Manager role.

At RebelCode, we’re excited to announce a groundbreaking addition to our team: a brand-new Marketing Manager role. As we continue to grow, our journey has been marked by the creation of WordPress plugins that not only serve as tools but also as inspirations for creativity and productivity.

This new position represents an unparalleled opportunity to join us at a pivotal moment, allowing you to be at the forefront of our marketing endeavors. As the first to step into this role, you’ll have the unique chance to shape the marketing landscape of our renowned plugins and influence the direction of our future marketing strategies.

This isn’t just a vacancy; it’s a call to make history with us. You’ll be leading our marketing initiatives, infusing your vision and creativity into our products, and setting the stage for our continued success.

If you’re driven by innovation, leadership, and the desire to make a significant impact within a dynamic team, you’re the pioneer we’re searching for.

Your Next Adventure

As a Marketing Manager at RebelCode, you will play a crucial role in elevating our flagship WordPress plugins to unprecedented success. These plugins are more than just features; they represent the core of our product offerings and have made a notable mark in their respective markets.

Your primary responsibility will be to lead their continuous development, enhancement, and market expansion efforts, ensuring they remain leaders in a competitive landscape.

Your daily activities will include a blend of hands-on marketing initiatives and strategic planning. This entails delving into market research and analytics alongside the Product Manager to identify and implement innovative marketing strategies, as well as stepping back to formulate and oversee the execution of a long-term marketing vision.

Your insights will drive decisions on branding, market positioning, and promotional tactics that will dictate the future trajectory of our products. In addition to nurturing our existing product lineup, you’ll also be involved in the launch of new projects in the future. These endeavors will provide you with an opportunity to inject new ideas into the market, potentially unlocking new avenues and growth for the company.

From the outset, you’ll work closely with our team to initiate these projects, laying the groundwork for future marketing campaigns and team expansion. In this position, your influence will extend far beyond product promotion; you will also play a key role in shaping the culture and capabilities of our marketing team. As you advance within the company, you’ll have the distinct chance to expand our marketing team, creating a culture of innovation, excellence, and ongoing development.

We are eager to offer you a stage where your marketing expertise, leadership skills, and creativity can truly shine. If you’re prepared to embrace this challenge and make a lasting impact, we invite you to learn more about the role and its responsibilities.

Working At RebelCode

As a 100% remote and asynchronous team, self-discipline is a very important factor when working within our team. Everyone pulls their own weight and we do our utmost to get the best out of each other, helping one another to grow and develop over time.

We strive for excellence in everything we do. There’s no room for average work or half-hearted efforts. Even as we work on MVPs for new features or products, we strive to deliver the best possible results within the time-frames and limitations that we set for ourselves.

The tools we use day-to-day include:

  • Twist for asynchronous communication
  • Notion for our company wiki and issues tracking
  • Help Scout for customer support
  • Drip for email marketing
  • Figma for design
  • Guidejar for interactive demos
  • Various tools for video production

Who You Are As A Person

You are the kind of person who owns your work, from coming up with a new idea to its full-fledged execution, launch, and future growth.

With fluency in English, both written and spoken, you ensure no idea remains unheard, no innovation unnoticed. For you, every message has meaning and you do your best to get it across.

Your constant curiosity propels you to constantly evolve, learn, and challenge the status quo, expanding your skillset every step of the way.

Working within a small remote team, providing and receiving critical feedback, and collaborating across borders and time zones is second nature to you.

Primary Responsibilities

Content Management: Oversee all aspects of content creation and management, ensuring regular content reviews, updates, and the generation of innovative content ideas. Implement SEO strategies to enhance content visibility and audience engagement.

Marketing Materials Creation: Produce compelling marketing materials, including product demos and promotional content for sales events such as Black Friday, to support the sales team and boost revenue.

Website Oversight: Maintain and improve the company website, focusing on SEO optimization, improving core web vitals for better user experience, showcasing customer success stories, and publishing case studies to highlight the value of our products.

Email Marketing: Improve, develop and execute email marketing campaigns, focusing on delivering targeted messages to different segments of our audience to drive engagement and conversions.

Promotion and Outreach: Coordinate content updates on third-party websites and engage in link-building activities to enhance our online presence and improve our search engine rankings.

Affiliate Marketing: Manage and grow the affiliate program, recruiting influencers and partners to boost traffic and sales, and optimizing campaigns for maximum efficiency and revenue generation.

Desired Skills

  • The ideal candidate should have the following marketing skills and expertise:
  • Expertise in crafting and executing marketing plans that align with overall business objectives and respond dynamically to market trends.
  • Proficiency in creating engaging, relevant content tailored to various platforms, driving both brand awareness and audience engagement.
  • Deep understanding of search engine optimization strategies to maximize online visibility and drive organic traffic.
  • Skilled in developing and managing targeted email campaigns that nurture leads and convert subscribers into customers.
  • Ability to leverage social media channels effectively for brand promotion, community engagement, and customer feedback.
  • Competence in analyzing marketing data and metrics to inform strategic decisions and optimize campaign performance.
  • Talent for ideating and executing innovative marketing campaigns that capture attention and achieve desired outcomes.
  • Knowledge in maintaining and enhancing website functionality, SEO, and user experience to support marketing objectives.
  • Strong written and verbal communication skills in English, essential for crafting compelling messages and collaborating with teams.
  • Ability to work autonomously, demonstrating self-sufficiency and initiative in driving marketing projects forward.
  • Innovative approach to overcoming marketing challenges, with a keen ability to identify and implement effective solutions.

Benefits

  • The selected candidate will receive the following remuneration and perks package:
  • $30,000 – $34,000 annual remuneration
  • 4 weeks of paid leave annually (working 48 weeks a year)
  • The freedom to work remotely from your home or anywhere around the world
  • A flexible work schedule with an average 4-hour daily overlap with the product team
  • Continued learning through books, courses, and more, supported by the company
  • Attendance to occasional conferences and WordCamps
  • Occasional company meet-ups and retreats to strengthen the team bond
  • Work with a diverse group of people from various countries and cultures

Apply Now

This opportunity is ideal for those aiming to lead and evolve the marketing efforts of established WordPress products, with the freedom to innovate and spearhead new initiatives.

Our collaborative workspace ensures that your insights and leadership will significantly affect both our products and users. If you’re drawn to a role that merges creative marketing challenges with the potential for leadership advancement, we’re keen to discuss how you can make an impact with us.

When applying, it’s important that you:

Introduce us to who you are – your experiences, qualifications, and what makes you tick. Include a cover letter to make your application stand out.
Include links to your profiles that showcase your craft and other relevant professional links. Showcase your experience in marketing efforts.
Proofread more than once, because attention to detail is critical for this role.

We appreciate all applications, but due to the volume, we will only reply to candidates who closely match our requirements. If you’re a strong fit, expect to hear from us soon.

Please fill in the application form below if you’re confident that you’d be a great fit for this role.

Note: You must have a strong internet connection and a good quality microphone and webcam, both for the interview phase as well as during working hours.

The closing date for applications is Friday, 1st March 2024.

This job has closed
Closed
Job Details
Category:
Marketing
Type:
Full-Time
Location:
Malta (Remote)
Expiry:
March 1, 2024
About RebelCode
Founded:
2010
Profile:
HQs:
Malta
Size:
SME
Type:
Plugin / Theme Developer
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