About the Notepad

Stellar WP’s event will *spark* ideas for growth, creativity, collaboration, and more.

Here’s the schedule: https://stellarwp.com/stellar-spark/spark-schedule/

There are quite a few growth related talks that are worth attending:

• Future-proofing your SEO: Updates, Overviews and Leaks!, by Carolyn Shelby and Alex Moss
• The Future of Email (Newsletters) in WordPress, by Xaver Birsak
• What the Weird Internet of Early 2000s Can Teach Us About Profitable Content in 2024, by Lana Rafaela Cindric
• How to Create an Affiliate Program to Sell Expensive Services, by Alex Standiford
• Monetizing Your Passion: WordPress for Content Creators, by David Wolfpaw
• Picturing Success: Maximizing Image Engagement in WordPress, by Corey Maas
• Credibility Marketing, by Adam Weeks

The  event takes place on online on 19 July, starting at 9am ET.

Register here: https://stellarwp.com/stellar-spark/

“OpenOrigins is a solution to safeguard against manipulated and AI-generated content. We prove the authenticity of digital media to enable trust in content. ”

From: OpenOrigins

My fear is that authenticity is going to lose value. People are not going to care if something is true or not, as long as they can get a fix of whatever content, notification, Like, etc… comes next.

But it’s a battle worth fighting. Particularly if live off the content you produce.

The venue has been announced too: Philippine International Convention Center, Manila, Philippines

Tickets are not yet on sale.

Rand Fishkin of Sparktoro (ex Moz) has written a great piece explaining what these are and what we can learn from them.
Here are the main headings of the article:

• Navboost and the use of clicks, CTR, long vs. short clicks, and user data
• Use of Chrome browser clickstreams to power Google Search
• Whitelists in Travel, Covid, and Politics
• Employing Quality Rater Feedback
• Google Uses Click Data to Determine How to Weight Links in Rankings

If you’re short of time, skip to the Big Picture Takeaways for Marketers Who Care About Organic Search Traffic part.

Read the article: An Anonymous Source Shared Thousands of Leaked Google Search API Documents with Me; Everyone in SEO Should See Them

Interesting article from the Pew Research Center:

When Online Content Disappears

However, there’s no big conspiracy here:

In most cases, this is because an individual page was deleted or removed on an otherwise functional website.

The article covers links on government and news sites, as well as referencing a surivival analysis of Twitter / X posts:

• 1% of tweets are removed within one hour
• 3% within a day
• 10% within a week
• 15% within a month

Source.

“We’re elevating our brand identity with a new framework to create a seamless, unified experience for all!”

I haven’t had a proper look at this but it seems to be a ‘put the brand house in order’ type of exercise, starting with a tweak of the logo which now makes more sense.

Confidence Online: Introducing the New WP Engine

It makes an interesting read, and there are 6 references to WordPress.

You have to submit your details to get the report. But worth it:

State of CMS 2024 report

A State of Digital Publishing event is coming up soon: 21 – 27 May, Online

The program features five days of 1-hour sessions: presentations, panels, and workshops. You can register for a single session or the entire event.

I’m unsure if it’s free or not. I can’t find any pricing. Either way, State of Digital Publishing events are always great. If you are a publisher they are a ‘must-attend’ event.

More info here: Monetization Week – Charting Publisher Success

Louis Reingold, CEO @ Soflyy, is giving the community advance notice of price changes:

As we look ahead, we want to keep you informed about upcoming changes to our packages and pricing. Around the time the first public beta of Breakdance 2.0 is released, we’ll probably be adjusting our pricing plans for new customers. However, existing customers will be grandfathered into their current plans indefinitely. Anyone who purchases before the price changes will also retain their existing rates. We’re giving you this advance notice because we value your loyalty and want to ensure you’re aware of the opportunity to secure your pricing indefinitely.

Read the notice: Courtesy Notice: Prices & Packages Will Change

Post your questions about growing a WordPress business here.

Just so you know, you’re not allowed to promote your products or services.

Don’t forget to read the Community Rules too.