“OpenOrigins is a solution to safeguard against manipulated and AI-generated content. We prove the authenticity of digital media to enable trust in content. ”

From: OpenOrigins

My fear is that authenticity is going to lose value. People are not going to care if something is true or not, as long as they can get a fix of whatever content, notification, Like, etc… comes next.

But it’s a battle worth fighting. Particularly if live off the content you produce.

Rand Fishkin of Sparktoro (ex Moz) has written a great piece explaining what these are and what we can learn from them.
Here are the main headings of the article:

• Navboost and the use of clicks, CTR, long vs. short clicks, and user data
• Use of Chrome browser clickstreams to power Google Search
• Whitelists in Travel, Covid, and Politics
• Employing Quality Rater Feedback
• Google Uses Click Data to Determine How to Weight Links in Rankings

If you’re short of time, skip to the Big Picture Takeaways for Marketers Who Care About Organic Search Traffic part.

Read the article: An Anonymous Source Shared Thousands of Leaked Google Search API Documents with Me; Everyone in SEO Should See Them

Interesting article from the Pew Research Center:

When Online Content Disappears

However, there’s no big conspiracy here:

In most cases, this is because an individual page was deleted or removed on an otherwise functional website.

The article covers links on government and news sites, as well as referencing a surivival analysis of Twitter / X posts:

• 1% of tweets are removed within one hour
• 3% within a day
• 10% within a week
• 15% within a month

Source.

It makes an interesting read, and there are 6 references to WordPress.

You have to submit your details to get the report. But worth it:

State of CMS 2024 report

A State of Digital Publishing event is coming up soon: 21 – 27 May, Online

The program features five days of 1-hour sessions: presentations, panels, and workshops. You can register for a single session or the entire event.

I’m unsure if it’s free or not. I can’t find any pricing. Either way, State of Digital Publishing events are always great. If you are a publisher they are a ‘must-attend’ event.

More info here: Monetization Week – Charting Publisher Success

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• A link to a really cool advert you saw on YouTube
• The latest Google changes
• A new tool that you have come across

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